How Xerox is Redefining the Digital Printing Press

  • Xerox is a well-known name in the photocopier industry, with the brand name almost being synonymous with the technology being used for a long period of time. Traditional printing presses have started making their exit from the mainstream, as more advanced technology is being introduced by the major brands, and Xerox is no exception.


    Since the year 2010, Xerox has been making inroads into this new technology, introducing products such as the Xerox Colour 800 as well as the 1000 Digital Press series. Since then, Xerox has once again made a breakthrough, introducing variants capable of printing up to 100 A4 pages per minute.  This along with colour enhancement features from the company’s automated colour quality suite make these two variants arguably the best devices on the market today. Many dealers and distributors now offer Xerox’s digital press devices for sale in the global market. (Information credit: Oxbow SA)


    Technological Advancements:

    The ability of the Press to produce professional quality output is much quicker than its competitors on the market.  The technology can be used for mass production of high-quality flyers, newsletters, brochures, and other promotional items.


    Another interesting feature is their inline perfect binder. It enables both the 800 and 1000 series to mass produce full-colour books and photo books with clear coating.  Faster speed and reliability is hence the main selling point of Xerox’s new devices, which can be further explained by the following points.


    Salient Features of Xerox’s Digital Press:


    1. Clear Emulsion Aggregator Toner: This is a relatively new feature which allows the use of transparent dry ink and leverages Xerox’s ultra-low melt formula. This feature has been added to provide more emphasis on headlines, photos, logos, images and even watermarks.


    2. Belt Roller Fuser technology: This new fuser technology replaces the traditional fuser technology, designed for long lasting use. This feature enables it to transfer heat in a more efficient manner, for delivering more stable image quality in the final output.


    3. Seamless Intermediate Belt Transfer System: Another new feature, this new belt system has been introduced to allow a fifth clear toner station. This makes it more user-friendly, allowing users to easily setup any job, even with varied sized media being used.


    4. New Photoreceptor: Xerox has introduced a new protective coating for use in their newer photoreceptors. This enables them to last twice as long, which is crucial for improving the product’s shelf life.


    5. Inline Belt Cooling: Earlier variants of digital presses have been plagued with heating issues of the earlier inline belt cooling system. Xerox appears to have solved this, introducing a new inline belt cooling system which lowers the paper temperature in high speed presses without compromising much on image quality.


    Final Thoughts:

    The newer line of Xerox’s 800 and 1000 series have been dominating the markets since its release, slowly establishing itself as a future industry standard for the future commercial printing industry. One thing is for sure, that Xerox has redefined the world of digital presses, establishing a firm grip on both mid-level and high speed inkjet devices for the global market.